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Social Selling and What it Means for Your Business

Social selling is a concept that has gained traction in the last few years – following on the explosion of social media over the past decade. Although it is often thought of in relation to social media, the concept of social selling has

Christmas shoppers

Pre-Holiday Checklist for Busy Retailers

It’s that time of year again – typically the busiest time of year for anyone in retail. We’re still in November – but December isn’t far away and to make the final month of the year as smooth as possible for

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The Power of Word of Mouth Marketing

According to Nielsen’s Global Trust in Advertising Survey in 2012, ’92 percent of respondents in 56 different countries said they trusted word-of-mouth recommendations from friends and family above all other forms of communication.’ * In short – when brands are introduced

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6 Helpful Resources for Business Owners

Starting your own business can be daunting, you’re bound to face a time where you want to ask questions, get some guidance or see what other people are doing. There are a number of good resources out there, here we

Unbranded vs Branded Apps

Imagine having your own app. With your design, your own branding, customised features; everything exactly how you want it to suit your business. The perfect app for your perfect shop or restaurant. An app downloaded and raved about by every single of

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