The easiest digital loyalty system for independent businesses

Whether you wish to run a points-based or a subscription-based loyalty program, with Loyalzoo you will launch in just 3 minutes

Points-based loyalty

Research shows that members of a loyalty points program spend up to 2x more per visit compared to a non member. With Loyalzoo, sign customers up by asking their email address or phone number, give them points based on purchases, then send special promotions to drive customers back in-store!

Subscription-based loyalty

‘Prime-style’ loyalty programs ensure your business has regular recurring revenues and that your customers will always use you. Charge customers a weekly or monthly fee to offer them exclusive benefits. Let our system take care of securely storing their payment card details and charge the customers automatically, while you focus on delivering your best service!

  • Raising customer retention by 5% will boost your profits by up to 75%
  • 47% of consumers would choose a store that offered a loyalty program over another store
  • Loyalzoo increases customer retention by up to 20%
75% more profits
47% prefer mobile

Points Loyalty – How it works

Designed for bricks & mortar shops and restaurants, Loyalzoo offers the best possible experience for staff and customers alike, without the hassle of scanning codes or carrying cards

Works for all your customers

Sign up customers to your loyalty program directly on your point-of-sale system using their phone number or email address. Points are automatically delivered to them by SMS/text or email (no app download required!). Alternatively, ask them to check-in at your store using the free Loyalzoo app or via tablet.

loyalty system on till

You sign them up, we bring them back

Once your customers are signed up to your program and collect points, you’ll be able to send messages or promotions and increase sales in those quiet times. Or use Handsfree Marketing to automatically send offers based on your customers’ profiles.

Handsfree marketing!

With the Handsfree Marketing option, Loyalzoo segments customers between “new”, VIPs and “slipping away”, and automatically sends the right offer to each of them. Our delivery system intelligently chooses between email, sms or push notifications.

push promotion message
See your points from offline and online purchases

Works for online purchases too!

Give yourself an edge over your competitors with your own online rewards program. Make your customers feel extra special by automatically awarding points to customers who purchase online. So they’ll feel rewarded whether they buy in-store or online.

Your very own branded loyalty card

Put your brand inside your customers’ pockets with your very own digital loyalty card. Your brand is brought to life in SMS notifications,  in-app and at customer check-in screens.

Loyalzoo 3.0 branded cards examples
loyalty program analytics

Supports multiple locations

If you have a chain of stores, easily share loyalty points/stamps across all of them. Your customers can use them at any of your locations. And our patent pending system allows you to give loyalty points to online customers too.

See the results


The in-store software

merchant app on worldpay-smartpay terminal

The Loyalzoo software automatically shows who your best customers are, or those who are slipping away. It also shows you their information, such as when they last purchased and if they are eligible to any of your targeted promos. It’s like a mini CRM!

The Admin dashboard

Loyalzoo online reports

A secure admin area gives business owners access to reports and trends, just as the big brands. From here you can also configure your loyalty reward, send promo messages, or activate double points promotions!

Subscription Loyalty – How it works

Designed to make it possible for any bricks & mortar store to run paid memberships programs, that keep customers loyal and generate annuity revenue for your business

Membership fees make customers super loyal

Customer that pay to be part of a loyalty or membership program are the most loyal of all. Imagine paying a monthly fee to get free wine at your favourite restaurant, or unlimited hair cuts at your hair salon, or unlimited car washes at your local car wash. These programs produce predictable recurring revenues for the business, and customers who won’t look anywhere else.

Subscriptions at busy cafes

A payment card is all they need to sign up to your program

To get customers on your paid-for loyalty program, get their payment card and type its details in our software – or send them a text and ask them to do it on their phone. Once you have their card on file, you can start their membership. Our software will take care of the automatic recurring charges, and notify you of any issues.

Easily keep track of benefits usage

If you wish to keep track of how many times customers use the benefits that come with their subscription, you can setup counters, that reset automatically with each billing cycle. You can also set a max number, so you and your staff will know when customers have reached their maximum usage.

Card declines management

Save time with automatic handling of card declines!

When card declines due to expiry or other reasons, our system automatically retries, keeping you updated along the way, and asking the customer to update their card if necessary. And if everything fails, it automatically terminates the membership and notifies you accordingly.

Easily send promo messages to your members!

Keep the members of your subscription program engaged with promotional messages, up to twice per month. Messages are sent by SMS or email depending on the information we have on record for them.

Loyalzoo promo message on iphone
loyalty program analytics

Supports multiple locations

If you have multiple stores, let your customers use their membership across the entire chain, regardless of where they signed up.

A loyalty system used by hundreds of businesses like you

Stephan Deare-Bilham

Manager – The Grove Park Deli, Chiswick, London

Eamonn Carmichael

Manager – Gochisou, Chiswick, London

Our occasional diners have started to spend more and come in more frequently while the regulars are spending more per head. My customers love the scheme and it is the cornerstone of my customer retention and loyalty system. Overall, I have seen an 8% increase in overall spend per head.

Marc HoffmanGeneral ManagerThe Stile Bridge, Tonbridge, Kent

Loyalzoo has gone down really well with our customers. The signup for them is so simple! No password to enter, confirm, then remember, no date of birth, no email address, you don’t need to say you’re male or female – nothing. Or they can just tap to let the app pick up their Facebook ID. It takes them a few seconds. They look at me and say: “Wow, that was easy!”

Jesse GabranoOwnerFirst Laundromat, District Heights, Maryland

Our customers tell us everyday how much they enjoy having their punch card on their phone. I like that it makes our business look more professional and upscale with something so affordable and easy to use. The free trial was priceless. After just a few weeks we knew there was no going back – both our customers and our staff loved it.

Greg HarmonOwnerShake It Up, Grand Forks, North Dakota

It’s given customers a chance to keep loyalty points on their phones and not have to carry around a card which can inevitably be lost.  Loyalzoo has great customer service and support team, behind the scenes.

Sadaq AliDirectorThe Urban Chocolatier, London

Pricing and Signup

Compare features and choose between Points or Subscription loyalty

* All prices are in USD

A Loyalzoo subscription:

  • Offers a choice of virtual stamp cards or flexible points to implement the program that best suits your business
  • Works for all your customers, whether they have a smartphone or not
  • Includes everything you need to promote your program, including POS material such as stickers and props
  • Lets you and your staff welcome customers by name, and offer a better customer experience
  • Gives you access to monitoring the performance of your loyalty program from your own merchant dashboard
  • Allows you to send special promotions via SMS, email or push notification
  • Requires no contract and no commitment, you can cancel at any time!

We charge no setup fees, and our monthly price includes everything. UK VAT (value added tax) is charged on top of our prices only for UK customers.

Your Loyalzoo loyalty program is the essential part of your rewards scheme, and it is meant to incentivise repeat business. Examples are “buy 8 coffees get one free” and “get 20% off after spending £100”.
Loyalzoo promotions are time limited offers, such as “get 30% off any main course next week Mon to Fri” and “join us for Christmas drinks this Friday at the Jolly Gardener”. Promotions can be set to last up to two weeks, and your customers will be notified via text, email or push notification.

You can upgrade your plan by contacting us.

The Loyalzoo merchant app (the interface you use to see your customer check-ins and give them stamps/points), runs on most touchscreen tills/EPOS terminals, laptop/desktop computers, and on any Apple or Android device (tablet or phone).

You will also need a stable internet connection. We recommend using broadband/WiFi, although a stable 3G connection will work too.

Two types of program can be created:

  1. You can have digital stamp cards, which emulate the cardboard punchcards everybody is very familiar with. In this case, you’ll be able to create up to three stamp cards. This is ideal for cafes, beauty salons, health centres, delis, bakeries, or any business that may use stamp cards.
  2. Alternatively, you can implement a points based system, similar to the ones used by airlines and large supermarkets. You’ll be able to decide how many points customers get (e.g. 1 point for every pound/dollar spent), and define up to three rewards. Ideal for restaurants, bars, boutiques, vaping stores, pet stores or any other business with a diverse range of products/services.

Just create in Loyalzoo the same digital stamp card you offer with your punch cards. Then when customers show up with the cards, just give them the same number of stamps within Loyalzoo, and dispose of the old paper card.

Yes. Just send us a spreadsheet or CSV file with customer details and points balance from your previous loyalty system, and we’ll import the data for you.

As soon as you have completed the signup form, you will be up and running. You will be able to create your loyalty programs (based on points or stamps) immediately.
Your store will be visible to your customers within the Loyalzoo app as soon as you create your loyalty/rewards program.

Your customers list belongs to you, you can always download it, and you have access to it via your admin area until you have an active merchant account with Loyalzoo.

Customer details, such as their name, photo and contacts, are also yours to use, but are shared with other merchants who transact with the same customer. However the transactional data between you and your customers are yours only.

No data is fed into other third party systems without your consent.

From the press

Startup of the week
The Grocer - Loyalty app will offer check-in till integration
Keep hold of your appy customers - London Evening Standard
Loyalzoo among 50 most disruptive startups 2014 - Future 50
Seven reasons to shop locally - The Guardian
Loyalzoo says small shops can compete with big brands - ChiswickW4
Startup Beat - Loyalzoo enables local merchants to compete with the big brands
Loyalty App Loyalzoo Hits Crowdfunding Goal in 24 Hours on Seedrs - Crowdfund Insider