The easiest digital loyalty system for independent businesses

Create and launch your own in-store loyalty program in just 3 minutes

Points collectors spend more

Research shows that one loyalty card member is better than two non-members, and they spend up to 2x more per visit.

Reach every single customer

Sign your customers up any way you want. Using their phone number, email, or just get them to check-in via the free Loyalzoo app.

Marketing made easy

Drive customers back in-store with valuable promotions. You can even send marketing messages to customer segments based on their buying behaviours.

How it works

Loyalzoo adapts to the way your business works – leaving you in control

Works for all your customers

Sign up customers to your loyalty program directly on your point-of-sale system using their phone number or email address. Points are automatically delivered to them by SMS/text or email (no app download required!). Alternatively, ask them to check-in at your store using the free Loyalzoo app or via tablet.

loyalty system on till

You sign them up, we bring them back

Once your customers are signed up to your program and collect points, you’ll be able to send messages or promotions and increase sales in those quiet times. Or use Handsfree Marketing to automatically send offers based on your customers’ profiles.

Handsfree marketing!

With the Handsfree Marketing option, Loyalzoo segments customers between “new”, VIPs and “slipping away”, and automatically sends the right offer to each of them. Our delivery system intelligently chooses between email, sms or push notifications.

push promotion message
See your points from offline and online purchases

Works for online purchases too!

Give yourself an edge over your competitors with your own online rewards program. Make your customers feel extra special by automatically awarding points to customers who purchase online. So they’ll feel rewarded whether they buy in-store or online.

Your very own branded loyalty card

Put your brand inside your customers’ pockets with your very own digital loyalty card. Your brand is brought to life in SMS notifications,  in-app and at customer check-in screens.

Loyalzoo 3.0 branded cards examples
Loyalzoo check-in system

Perfect for Bricks & Mortar

Originally designed for shops and restaurants, the Loyalzoo software offers the best possible experience for staff and customers alike, without the hassle of scanning codes or carrying cards. And it can even integrate in your POS system!

Supports multiple locations

If you have a chain of stores, easily share loyalty points/stamps across all of them. Your customers can use them at any of your locations. And our patent pending system allows you to give loyalty points to online customers too.

loyalty program analytics
  • Raising customer retention by 5% will boost your profits by up to 75%
  • 47% of consumers would choose a store that offered a mobile loyalty program over another store
  • Loyalzoo increases customer retention by up to 20%
75% more profits
47% prefer mobile

See the results

Loyalzoo Merchant App in iPad

The Loyalzoo software automatically shows who your best customers are as they walk into the store, and when they last purchased

A secure admin area gives business owners access to customer analytics and footfall trends, just as the big brands.

Loyalzoo online reports
Admin area my customers

Your customer list comes with trending charts and the ability to send marketing messages or promotions by push technology, SMS and email. Available 24/7.

The Loyalzoo software runs on most touchscreen and computer-based tills, tablets, and smartphones. The choice is yours.
We also have integrations with Clover, Epos Now and Smart Pay point-of-sale systems.


A loyalty system used by hundreds of businesses like you

Stephan Deare-Bilham

Manager – The Grove Park Deli, Chiswick, London

Eamonn Carmichael

Manager – Gochisou, Chiswick, London

Our occasional diners have started to spend more and come in more frequently while the regulars are spending more per head. My customers love the scheme and it is the cornerstone of my customer retention and loyalty system. Overall, I have seen an 8% increase in overall spend per head.

Marc HoffmanGeneral ManagerThe Stile Bridge, Tonbridge, Kent

Loyalzoo has gone down really well with our customers. The signup for them is so simple! No password to enter, confirm, then remember, no date of birth, no email address, you don’t need to say you’re male or female – nothing. Or they can just tap to let the app pick up their Facebook ID. It takes them a few seconds. They look at me and say: “Wow, that was easy!”

Jesse GabranoOwnerFirst Laundromat, District Heights, Maryland

Our customers tell us everyday how much they enjoy having their punch card on their phone. I like that it makes our business look more professional and upscale with something so affordable and easy to use. The free trial was priceless. After just a few weeks we knew there was no going back – both our customers and our staff loved it.

Greg HarmonOwnerShake It Up, Grand Forks, North Dakota

It’s given customers a chance to keep loyalty points on their phones and not have to carry around a card which can inevitably be lost.  Loyalzoo has great customer service and support team, behind the scenes.

Sadaq AliDirectorThe Urban Chocolatier, London

Pricing and Signup

Start using Loyalzoo in your business today

7-day free trial

your own points-based loyalty program

send promotions to your customers

SMS notifications to customers

handsfree marketing


no contracts, cancel anytime


per store

2 per month

$9 /month extra


per store

2 per month

$9 /month extra


per store

4 per month

$9 /month extra

* All prices are in USD

A Loyalzoo subscription:

  • Offers a choice of virtual stamp cards or flexible points to implement the program that best suits your business
  • Works for all your customers, whether they have a smartphone or not
  • Includes everything you need to promote your program, including POS material such as stickers and props
  • Lets you and your staff welcome customers by name, and offer a better customer experience
  • Gives you access to monitoring the performance of your loyalty program from your own merchant dashboard
  • Allows you to send special promotions via SMS, email or push notification
  • Requires no contract and no commitment, you can cancel at any time!

We charge no setup fees, and our monthly price includes everything. UK VAT (value added tax) is charged on top of our prices only for UK customers.

Your Loyalzoo loyalty program is the essential part of your rewards scheme, and it is meant to incentivise repeat business. Examples are “buy 8 coffees get one free” and “get 20% off after spending £100”.
Loyalzoo promotions are time limited offers, such as “get 30% off any main course next week Mon to Fri” and “join us for Christmas drinks this Friday at the Jolly Gardener”. Promotions can be set to last up to two weeks, and your customers will be notified via text, email or push notification.

You can upgrade your plan by contacting us.

The Loyalzoo merchant app (the interface you use to see your customer check-ins and give them stamps/points), runs on most touchscreen tills/EPOS terminals, laptop/desktop computers, and on any Apple or Android device (tablet or phone).

You will also need a stable internet connection. We recommend using broadband/WiFi, although a stable 3G connection will work too.

Two types of program can be created:

  1. You can have digital stamp cards, which emulate the cardboard punchcards everybody is very familiar with. In this case, you’ll be able to create up to three stamp cards. This is ideal for cafes, beauty salons, health centres, delis, bakeries, or any business that may use stamp cards.
  2. Alternatively, you can implement a points based system, similar to the ones used by airlines and large supermarkets. You’ll be able to decide how many points customers get (e.g. 1 point for every pound/dollar spent), and define up to three rewards. Ideal for restaurants, bars, boutiques, vaping stores, pet stores or any other business with a diverse range of products/services.

Just create in Loyalzoo the same digital stamp card you offer with your punch cards. Then when customers show up with the cards, just give them the same number of stamps within Loyalzoo, and dispose of the old paper card.

Yes. Just send us a spreadsheet or CSV file with customer details and points balance from your previous loyalty system, and we’ll import the data for you.

As soon as you have completed the signup form, you will be up and running. You will be able to create your loyalty programs (based on points or stamps) immediately.
Your store will be visible to your customers within the Loyalzoo app as soon as you create your loyalty/rewards program.

Your customers list belongs to you, you can always download it, and you have access to it via your admin area until you have an active merchant account with Loyalzoo.

Customer details, such as their name, photo and contacts, are also yours to use, but are shared with other merchants who transact with the same customer. However the transactional data between you and your customers are yours only.

No data is fed into other third party systems without your consent.

From the press

Startup of the week
The Grocer - Loyalty app will offer check-in till integration
Keep hold of your appy customers - London Evening Standard
Loyalzoo among 50 most disruptive startups 2014 - Future 50
Seven reasons to shop locally - The Guardian
Loyalzoo says small shops can compete with big brands - ChiswickW4
Startup Beat - Loyalzoo enables local merchants to compete with the big brands
Loyalty App Loyalzoo Hits Crowdfunding Goal in 24 Hours on Seedrs - Crowdfund Insider