The right content
Reaching out to your customers is the most important part of marketing. Making sure that every message and promotion contains important and relevant information decreases the chance of your customers opting out. The content of your marketing messages should fit your customers’ demographic, buying habits, and time of the year. With distinct messages, you will be able to attract your customers and influence them to try new products or services. Use your creativity to really stand out. Add images, emojis, or pictures of the products/services on offer! The more memorable the better. Canva is a great free tool to use to create images relevant to your brand, just use one of their pre-made promotional templates and go.